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Future trend of home improvement industry
Release time:
2017-08-20
In recent years, by the impact of the impact of Internet thinking, home improvement industry has been greatly changed, due to the traditional home improvement process of consumer accumulation of "pain point" more. For example, the duration, the difference, the increase and other issues, so that the industry has become the first to be transformed by the Internet one of the traditional industries.
2017 has more than half, in the first half of the crazy "Internet +" trend, the traditional home improvement company continues to introduce new, but also see the other "outsiders" involved in the industry to bring the impact. At present, the traditional home improvement business thinking about the various models are still continuing.
Trend 1:
Home improvement profit era arrival
Many people will be the Internet home improvement model, that this is a product-like thinking. Insiders pointed out that the "XXX yuan / square meter" phenomenon; the reason behind the offer is that home improvement era has arrived.
Trend II:
All kinds of virtual applications gradually mature
Some of the scientific and technological identity into the field of home improvement enterprises, most of the online products with intelligent, management process of the advantages. They have a more mature APP and website 3D virtual design, more suitable for spending habits, can interact with consumers and produce sticky. In addition, the traditional home improvement companies are also rich in online design of 3D virtual design software, or BIM software, to measure, cost calculation to provide effective help, and direct link ERP system, and workers management system synchronization. Therefore, some traditional enterprises to sound to the Internet company as the goal and change.
Trend 3:
Credit business involved in home improvement services
Decoration consumption should be a large amount of consumption items in the Internet + financial development gradually mature on the basis of a lot of interest-free credit business has also entered the field of decoration. To consumers "first decoration after payment" benefits, but also changed the traditional decoration in the first payment, and then decoration model.
Trend 4:
Gave birth to "home improvement service" market
In the Internet technology companies aimed at home improvement market, the traditional home improvement company innovation time, many companies in the industry to get involved in the pan-home field, and the entry point is more unique.
Trend 5:
The establishment of "Internet +" order into the common aspirations of enterprises
Insiders predict that in the near future, home improvement areas may be a giant business. Affected by this argument, the industry all kinds of brainstorming discussion endless, the atmosphere is tense. There are indications that this is the home improvement industry will have a prelude to drastic changes. However, for the industry, the real fear may not be how large enterprises will appear, but in the current environment, the industry how to establish a real Internet-related rules and order.
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